Chris
Laufer

Marketing Associate

Christopher Laufer

"Dynamic professional seeking challenging opportunities to utilize my experience in analytics, education, retail projects to advance my career in marketing and business operations. Enthusiastic about studying data to strategize and plan for a better future"

My Areas of Expertise

● Social Media Strategy
● Brand Strategy
● Content Development
● Microsoft Excel
● Pop up Installation
● E-commerce Analytics
● Supplier Relations
● Photography

Skills

● Microsoft Excel (V-lookup & Pivot Tables)
● Adobe Photoshop Lightroom
● Adobe Lightroom
● Adobe Premier
● Square Space
● Photography ( Film & Digital)
● Google Analytics

JoeFreshGoods LLC - Chicago, IL

Project Assistant

● Reports daily status, key accomplishments, upcoming activities and potential risks directly to lead designer and
company owner.
● Manage product inventory and deliver weekly stock reports using Microsoft Excel
● Prepped and operated a 3 day Pop-up shop during NBA All Star Weekend 2020 in collaboration with New Balance
● Travel monthly to support production team in planning, execution, and post reconciliation of company events and pop-
up shops.
● Operated interactive promotions booth and pushed product sales at ComplexCon Chicago/Long Beach
● Run monthly Google Analytic reports

Aloha WorldWide

Creative Consultant/ Brand Strategy

● Execute product marketing research for e-commerce pricing to meet the brands financial needs while still meeting target
consumers financial profile
● Study Google Analytics on consumer behavior to adjust product release strategies
● Assist in design and installation for brand activations to create an intimate retail shopping experience
● Manage and operated online inventory for packaging and shipping e-commerce orders

Freelance Model

Chicago

● Modeling for several Chicago-based brands, boutiques

Clients included:
● Subtle Garments
● Dream Town Shoes
● SVRN
● Goodsinners

North American

Category Specialist (Contract)

● Provide timely support on Packaging sales quote requests.
● Work directly with sales representatives to evaluate potential opportunities and make product recommendations where
appropriate via cost analysis
● Maintain and update Packaging stock price lists, supplier lists, and other product line information in the appropriate
databases
● Source new products or suppliers when appropriate or at the direction of the Category Director
● Maintain active inventory items according to current aging guidelines and manage excess and obsolete inventory in
collaboration with the Packaging procurement specialist
● Interface with and coordinate communications with packaging suppliers as needed on issues such as pricing, delivery,
quality complaints, returns, and supplier

About

I am

A Bilingual marketing professional with digital marketing experience. I Have worked with Google Ads/Analytics and manage social media pages such as (Twitter, Instagram, and Facebook). and I am Currently seeking opportunities to broaden and advance my knowledge and skills in the digital marketing field, as well as, contribute to the growth of a company’s digital presence.

My areas of expertise:

✔ Social Media Strategy
✔ Brand Strategy
✔ Content Development
✔ Microsoft Excel
✔ Pop up Installation
✔ E-commerce Analytics
✔ Supplier Relations
✔ Photography

CONTACT

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